Interaction Designer /
Visual Designer
I believe that design projects work best when taking an iterative approach that considers the user at every point in the process.
I'm happiest when working with people to build products that are useful, intuitive and
emotionally resonant.
Software Design
Intuit TurboTax
Designing the customer experience for TurboTax software
Interaction/Experience Design
- Establish and communicate interaction patterns to cross-functional teams
- Rapid prototype development and iteration for complex tax scenarios
- Produce user-flow diagrams, wireframes
Visual Design
- User interface design and layout
- In product discovery marketing programs
Customer Empathy
- Extensive lab testing in end-to-end enviroments
- Application of 'Design for Delight' methodology to experience design
Web Design
GreentruckOntheGo.com
Create a socially integrated web presence for an environmentally conscious mobile food service
Interaction Design
- Wireframes
- Information architecture and navigation
- Wordpress Integration
Visual Design
- Art Direction
- Layout
- Graphic elements
Multimedia Tutorial
SmartGFE.com
A flash-based instructional to help real-estate agents and home buyers learn about changes to a critical form used in the loan process.
Interaction Design
- Storyboard
- User flow scenarios
- Information architecture for GFE content
Visual Design
- Motion design
- Graphic design
ActionScript 3 Development
- Coded interactivity for interface elements
Experience Design
Herdit.org
Collaboration with UCSD Department of Engineering to design and iterate a music search engine that builds playlists based on moods, situations, genres, waveform analysis and other users choices.
Requirements Gathering
- Research and competitive analysis
- User interviews and surveys
Interaction Design
- User flow scenarios
- Wireframes
- Storyboarding
- Information architecture and navigation
Visual Design
- Layout
- Graphic elements
Social Media and Marketing Integration
Vagabond Kitchen
Social media marketing strategies, training, tools and best practices for a local restaurant.
Social Media Integration
- Initiated and developed social media presence on Yelp, Facebook and Twitter
- Drove grassroots social media marketing efforts
Web Analytics
- Implemented SEO best practices
- Added Google Tracking/Analytics and evaluated data to determine campaign success rates and guide design decisions
Visual Design
- Email templates
- Restaurant and food photography
- Social media print assets